AUSTRALIAN MEDIA’S MOST DISRUPTIVE DECADE
HARDIE GRANT | PUB DATE: JULY 7, 2021| PAPERBACK| RRP $34.99
Media Unmade presents the definitive story of the decade in which big media in Australia was cut down to size – and what had been perceived as the unbreachable foundations of the industry in this country were breached.
Mumbrella founder Tim Burrowes had a ringside seat to the big events and conversations that led to these changes and in this book he paints a vivid picture of this real life drama which has impacted every consumer of Australian media.
He examines how the newspaper rivers of gold evaporated, TV viewers turned to Netflix, and radio listeners turned to streaming services. He reveals how networks went broke, the ABC came under sustained attack, and how News Corporation’s phone hacking drama delivered Rupert Murdoch the most humbling day of his life.
Media Unmade also presents the compelling stories of the powerful personalities who shaped the fluctuating fortunes of these iconic companies, including the Murdochs, Antony Catalano and Greg Hywood, Kim Williams, James Packer, Gina Rinehart, Alan Jones, Michelle Guthrie, Justin Milne, and Kerry Stokes.
Faced with juggernauts like Google and Facebook, Australia’s media companies were forced to remake their broken business models and plotted takeovers in a battle for survival. And just when the worst seemed to be over, COVID-19 delivered the biggest advertising recession of all time, pushing every media company to the brink.