HUSH HUSH BIZ SINGLE REVIEW
Adam Faybrem is one Australian music artist destined to ride a wave of global success. With the release of his new track Everytime, Adam will undoubtedly solidify his position as an act to watch in 2021. Taken from his much-anticipated forthcoming album Disco Galaxy, the new single follows the massive success Adam has had after topping the UK charts in 2013 and following that with a series of hit singles including his most recent There She Goes. The new release is an EDM pop crossover smash with huge commercial appeal, a contemporary ode to desire, love, and inspiration. As Adam says about Everytime, ‘I specified being liked by someone I never thought would show interest in me, and I talk about wanting more of their love and interest and never wanting to lose it.’ The song combines all the urgency of pop and dance with a good dose of technological musical expertise and crowns that with an alluring vocal performance. But Adam’s tracks also contain a few surprises, utilising a relatable lyric to convey other deeper feelings and emotions. As Adam says about the process of creating Everytime: ‘I was inspired by desire and the love a person gives to someone they wish to spend their life or moment with, I specify that in the song heavily. I also felt I needed to write a summer feel-good song that would be remembered or would set a memory or mood for everyone.’ Everytime is the kind of track that will warrant across the board radio play and land on innumerable streaming playlists: hooky, infectious, memorable, and layered with an all-over positive sheen. Adopting influences as diverse as Michael Jackson, Madonna, Cher, NSYNC, and Usher, Adam has crafted a unique EDM pop aesthetic that’s brilliantly expressed in Everytime, assuring his upward trajectory towards success on the global music scene.