HUSH HUSH BIZ SINGLE REVIEW
Just Do Your Magic
Just Do Your Magic is the debut release from emerging Australian electronic music artist Sexxy Beast, a gym motivation track replete with hooks, humour, and cheeky slices of pure contemporary dance euphoria. After spending the past ten years as an actor and DJ, Sexxxy Beast discovered his love for singing and dance music. His new path became a dream of bringing the sounds of the past into the present with an unbridled, unapologetically joyful creative style. After working with producers David Manna and Dave Longo (Samantha Jade, Kate Miller-Heidke, Ella Hooper) on other music projects, Sexxxy Beast has created a sure-fire track: an ironic interpretation of a physical work-out that targets the dancefloor and the gym floor. With its merging of techno-pop with dance, as well as a few nods to house, particularly with some of the essential key riffs, Just Do Your Magic does a great job of balancing commercial appeal, novelty value and straight-up dance, threading all these aspects together in a bright, effervescent sound that’s quite irresistible. But the real strength of this track lies in the simplicity and repetition of the hooks, and, of course, the lyric.
With lines like Just do your lifts and suck your abs/Just do your splits and twerk that ass/Just do your boulders and then your traps, it’s easy to understand how Just Do Your Magic could attract a demographically broad group of fans. The production is fittingly clean and dynamic, with the instrumentation just the kind one expects from a hit that sounds as good on radio as it does in a club. Sexxy Beast’s vocal performance is also notably appropriate and persuasive. Shimmering with an array of sonic swathes of light and colour, techno-tinged energy, and tongue in cheek attitude Just Do Your Magic is primed to do its magic—all across radio and streaming platforms everywhere.