TODAY has officially taken the No.1 spot in the 2016 ratings year as Brisbane’s favourite breakfast program.

On average weekly audience, TODAY has now won 21 weeks out of the 36 official ratings weeks so far in 2016.

With 40 weeks in the official ratings calendar, TODAY cannot be beaten in Brisbane, on the measure of number of weeks won.

It has been more than a decade since TODAY has been the No. 1 breakfast program in Brisbane.

The Brisbane market takes in much of South-East Queensland, extending as far north as Coolum Beach and as far south as Coolangatta. The region also extends as far west as Esk, Kilcoy and Boonah.

Darren Wick, the NINE Network’s Director of News and Current Affairs said:

“We love Queensland and we’re humbled that more and more Queenslanders are choosing TODAY as their Number One breakfast show. TODAY’s connection with the city, the Coast and the entire state is unique and special. As well as Karl Stefanovic and Sylvia Jeffreys, we have a terrific production team, filled with Queenslanders. It’s their home and that’s why TODAY will always work hard to bring our viewers the news that matters every morning and help them start the day with a smile. At TODAY, we appreciate and respect the support of our audience. I strongly urge every SUNRISE viewer to give us a try. No obligation – you might just love us.”
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